Colors
Color Palette
This is our full-color palette. We only use these colors in our visual communication pieces.
We want to be perceived as a modern, sleek, and sophisticated brand, and for that, we limited our color palette to these neutral colors and our primary accent color.
Midnight
HEX:#0F1214
RGB:15, 18, 20
Iron
HEX:#9A9EA0
RGB:154, 158, 160
White
HEX:#FFFFFF
RGB:255, 255, 255
Neon Green
HEX:#AEF500
RGB:174, 245, 0
Primary Colors
Our primary colors include all the neutral colors that are used the most. Use these same exact values for the neutrals.
Accent Color
This is our hero or accent color. We use it to highlight or grab attention to certain elements in a design.
Avoid these Combos
Those color combinations don’t reflect our brand or they are hard to see and cause visual fatigue.
Iron on Neon Green
Neon Green on Iron
White on Neon Green